Website Design


Your website is like an advertisement for your company. It needs to be easy and intuitive so that potential customers can find what they are looking, receive a great user experience from beginning-to end with no bugs or glitches in between.

  • Goal focused
  • Mobile first
  • Designed for marketing
  • UX web design
  • Clear calls to action
  • Digital geeks with 10+ years’ experience

Designed for Marketing

Design with purpose.

Our conversion focused website design, focuses on getting your website visitors to take action.

Our team takes the time to listen and understand your business to determine your website goals, offer, and benefit. We then try to understand your target audience.

It is important to focus your marketing efforts on the niche people most likely to buy your product/ service. After considering this niche group, we create content relevant to this group for your website.

We try to make every page a landing page that can easily guide your customers to convert. Your website will be your 24/7 salesperson.

User Experience

UX is more than the just colours and design of your site.
UX incorporates many factors, including value, usability, functionality, adaptability, navigation, and design. Each of these elements contributes to how functional your website is to users.  Your ROI increases significantly when you invest in a strong, worthwhile UX strategy. Done well  UX can decrease bounce rates significantly for your website.

Above Digital can ensure that your website provides a great UX for customers along with our
other digital marketing solutions.

User experience has become the new standard in brand building, with users expecting an authentic and intuitive website that reflects their vision of you. Above Digital creates strategic plans such as user testing or A/B Testing which will help determine success for your site by ensuring a great UX throughout all aspects.

A few years ago it wasn’t so important but now we can no longer afford mediocre web design decisions.

Website Design Inclusions

Above Digital’s strategic website design is the fusion of your companies goals with every aspect
of the design process. We don’t just simply design a user interface that looks good and is usable
and accessible. We are designing an interface that will help you accomplish your companies

– User research
– Competitor analysis
– Value proposition canvas
– Digital strategy
– Content strategy and creation

Website Design

Above Digital’s design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximise your revenue to help grow your business and achieve your goals.

– Interactive wireframes
– Website design
– User engagement testing
– Brand guideline

Landing Pages

Accelerate your advertising success! Utilising high-performance landing pages will help you make the most of every advertising dollar as leads and sales take flight.

Convert Traffic into Revenue
Proven Results
Specialist Performance
Agency Conversion Optimisation Specialists

Crafting an effective landing page should be the first step in any Paid Advertising campaign. It’s
like a virtual storefront, where you can convert visitors into inquiries and sales – giving your
business a long-term return on investment!

Our Approach

We work with you to determine what goals the new website needs to fulfill. I.e., what its purpose is.

Once we know the site’s goals, we can define the scope of the project. I.e., what web pages and features the site requires to fulfill the goal, and the timeline for building those out.

With the scope well-defined, we can start digging into the sitemap, defining how the content and features we defined in scope definition will interrelate.

Now that we have a bigger picture of the site in mind, we can start creating content for the individual pages, always keeping search engine optimisation (SEO) in mind to help keep pages focused on a single topic. It’s vital that you have real content to work with for our next stage.

With the site architecture and some content in place, we can start working on the visual brand. Depending on the client, this may already be well-defined, but you might also be defining the visual style from the ground up. Tools like style tiles, moodboards, and element collages can help with this process.

Revisions are the most important part of the web design process. The revision process is meant to reach the final design of your website. The revision process of web design is a collaborative one where you can guide our web design team, request changes, and ultimately receive the website you envisioned.

After the design team finishes reviewing client feedback, revisions and perfecting their work, it’s time to pass the baton over to our development. They’ll be responsible for transforming the design into fully functioning website.

Are you a good fit for our website design?


You enjoy a collaborative approach to working with agencies.


You are responsive and available for quick approvals.


You are willing to invest and scale your strategy as needed.


You're open to testing new strategies and content types.


You have clear, realistic goals or you're willing to work collaboratively to discover and define them.



We discuss the project objective and scope


We send you a detailed proposal


You accept the proposal and make initial payment


We begin our research, audits and strategy development


Design stage




Final Design

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